Rybbit is an open-source web and product analytics platform that replaces Google Analytics with a readable dashboard and an 11 KB cookieless tracking script. The managed cloud is EU-hosted with signup, paid tiers, and a live demo, and the same AGPL-3.0 codebase self-hosts on your own server with Docker Compose.[1][2][3]
Quick verdict
Teams leaving Google Analytics for private, low-ceremony product analytics benefit most from Rybbit: an 11 KB cookieless script plus session replay, funnels, and a real-time dashboard cover both web stats and behavior work. The constraints are commercial and operational: SSO and Web Vitals sit in paid or cloud-only tiers, and the free edition is a multi-service Docker Compose stack you operate yourself. Sites wanting private analytics with replay and funnels should choose Rybbit; sites wanting a free hosted suite or SSO on a cheap tier should look elsewhere.[1][2][3]
Key features
Session replay Session replay: watch the visits behind the numbers, listed on the homepage and README feature list.[1][2]
Funnels, journeys, retention, goals Funnels, journeys, retention, and goals: conversion tracking across the full product-analytics workflow on one dashboard.[1][2]
Custom events and filters Custom events with JSON properties and 15-plus filter dimensions for slicing traffic and product behavior.[1][2]
Real-time dashboard and maps Real-time dashboard with live visitors and map views for geographic traffic at a glance.[1][2]
Error tracking and Web Vitals Error tracking plus Core Web Vitals from real visits; the README marks Web Vitals as cloud-only.[1][2]
REST API and MCP server REST API in beta with a playground, endpoint guides, Bearer-key auth, and plan-based rate limits, plus a hosted MCP server for people and agents.[1][2]
Organizations and unlimited sites Organizations with unlimited sites on paid plans for operators managing many properties in one account.[1][2]
Cookieless 11 KB script Cookieless tracking with an 11 KB script and no consent banner, GDPR and CCPA positioned.[1]
Who will love it
Privacy-conscious teams replacing Google Analytics: cookieless tracking and EU-hosted cloud remove the consent-banner negotiation that cookie analytics forces.[1][2]
Product teams using funnels and session replay: funnels, journeys, retention, and replays serve people who need behavior behind the pageview counts.[1][2]
Operators managing many sites in one organization: organizations support with unlimited sites on paid plans keeps multi-property analytics in one account.[1][2]
Who should avoid it
Teams wanting SSO on a cheap tier: Single Sign-On is listed under the Enterprise plan only.[1]
Teams wanting every feature self-hosted: Web Vitals is marked cloud-only, so the self-hosted core does not carry the full cloud surface.[1]
Teams without ops capacity: self-hosting runs a multi-service Docker Compose stack with backend, client, ClickHouse, Postgres, Redis, and Caddy, which is operational work you own.[1][2]
Alternatives and compatibility
Google Analytics is the incumbent in the published catalogue relationship: Rybbit names it as the product it replaces, with a README comparison mapping features against GA4.[1][2]
Plausible is the direct competitor in the published catalogue relationship: the README comparison measures Rybbit against Plausible across self-hosting, cookieless tracking, maps, filters, and session features.[1]
Switching is a script swap to the 11 KB cookieless tracker plus dashboard setup; self-hosters additionally take on the Docker Compose deployment on their own server.[1][2][3]
Questions worth asking
What is the best Rybbit alternative for non-technical users?
Is Rybbit really no-code?
How much does Rybbit cost per month?
Standard starts from $13 per month and Pro from $26 per month billed annually at 100,000 pageviews, with a 7-day free trial; Enterprise is custom with SSO, infinite retention, dedicated instance, and on-premise installation. Standard keeps 3 years and Pro keeps 5 years of retention. The AGPL-3.0 self-hosted core carries no subscription fee. Checked October 12, 2026.[1]
Sources and editorial review
Source research. Reviewed on October 12, 2026. Written by Sanjib Sah. AI assisted; reviewed by a human editor.
We have not run or tested this product.
- Rybbit homepage (official)
official · Observed October 12, 2026
Official homepage: open-source cookieless web and product analytics replacing Google Analytics, 11 KB script, GDPR/CCPA, EU-hosted cloud or self-hosted, session replay, funnels, journeys, goals, retention, Web Vitals, error tracking, REST API with MCP server, GitHub source link.
- Rybbit documentation (official)
official · Observed October 12, 2026
Official docs introduction: cloud signup or self-host guide, tracking script setup, AGPL-3.0 license with GitHub link, Discord community.
- Rybbit pricing (official)
official · Observed October 12, 2026
Official pricing: 7-day free trial, Standard from $13/month and Pro from $26/month billed annually at 100K pageviews, Enterprise custom with SSO, infinite retention, dedicated instance, on-premise installation; 3-year Standard and 5-year Pro retention.
- Rybbit API getting started (official)
official · Observed October 12, 2026
Official API getting started: REST API in beta with playground, endpoint guides, Bearer-key auth with organization and personal keys, plan-based rate limits.
- rybbit-io/rybbit on GitHub (vendor)
official · Observed October 12, 2026
Vendor GitHub repository: open-source privacy-friendly Google Analytics alternative, AGPL-3.0 license, hosted service and self-hosting options, live demo, hosted docs.
- Rybbit README (vendor)
official · Observed October 12, 2026
Vendor README: sessions, replays, goals, retention, journeys, funnels, custom events, maps, real-time dashboard, organizations; comparison table against GA4, Plausible, and Cloudflare; Web Vitals marked cloud-only.
- Rybbit docker-compose.yml (vendor)
official · Observed October 12, 2026
Vendor docker-compose file: self-hosted services for backend, client, ClickHouse, PostgreSQL, Redis, and optional Caddy web server.