Visible labeling
Paid creatives use an explicit “Sponsored” label. Deals include their offer terms, eligibility, geography, expiry, destination, and disclosure. Affiliate destinations are host-allowlisted before publication.
Organic independence
Search and alternatives ranking use deterministic editorial and repository inputs. Commercial tables have no organic score field or write path, and the database constrains commercial influence in ranking results to zero.
Measurement
Impressions and clicks use keyed short-lived session pseudonyms and allowlisted attribution. They do not use raw IP addresses, device fingerprints, or account email. Aggregate reports are organization-scoped.